Consumer travel has radically evolved from what it was a decade or two ago. The explosion of travel technology has meant that holidaymakers can now book flights and experiences wherever they are in the world with a tap and prices and availabilities are completely transparent. This is causing “touristy” travel to go out of style as people prefer more customised, “off the beaten track” experiences. The ability to “live like a local” extends to accommodation. The growing alternative accommodation sector means that travellers are able to stay in fully-furnished properties in great locations often for cheaper than a hotel.